Websites and Online Marketing Services for Restaurants
It’s simple. You have to fill the tables or your restaurant can’t succeed. No matter how great the food. No matter how exceptional the service.
Most restaurants can’t afford expensive marketing campaigns to fill the seats. Industry-wide, the profit margins are too thin.
Solving Problems and Building Business for Restaurants
ThinkSEM can help. We provide online marketing solutions designed to meet the needs of restaurants. Our services help bring in new faces and keep current customers coming back.
Our online marketing services help all types of restaurants. Fine dining establishments, cafes, delis — even food trucks — can profit from our expertise. Whether you own a single-site restaurant, a regional group or a national chain, we can help you increase:
- Walk-in traffic
- Online ordering
- Customer retention
- Response to special promotions or events
Restaurant Websites that Create a Great Impression
A restaurant’s website is the new hostess station. Potential diners get their first impression of your business online. If they have a negative experience on the website, they’ll never walk through your door.
Websites are important to customer retention, too. New diners won’t come back if they feel a disconnect between the website and the in-house experience. Disconnects can include:
- Out-of-date online menus
- Lack of information on special events or promotions
- A visual representation that doesn’t match the reality
- Technical problems like slow load times, difficult navigation, hard to find phone numbers, etc.
Front and Back Working Together
Just as a restaurant has a front and back of the house, websites have fronts and backs, too. Both sides need to work well independently and coordinate seamlessly.
On the front-end, we create visually appealing websites that convey your establishment’s atmosphere. On the back-end, we get all the technical issues right. We design websites for:
- Ease of use
- Fast load times
- Intuitive navigation
- Proper display on any device
We will keep your website up-to-date and accurate. Send us the most recent menus, coupon promotions or special events. Our website management services include content changes and additions, and important technical updates.
You’ve Got Options
We offer a full menu of online marketing services.
- Website design: Choose a custom website designed to meet your exact needs and preferences. Or select Themes Plus, a website solution that makes your marketing dollar go further. You pick a website design from our library, and we’ll customize it for you. With Themes Plus, your website can be live on the internet in about a month. All websites are designed to drive traffic to your door. You can link to Open Table or other reservation systems if you choose.
- SEO: Search engine optimization helps customers find you online. It removes barriers and smoothes the way. Our SEO services include site architecture changes, keyword research and implementation, and link building.
- Local Search: We’ll optimize your online presence so local customers can find you with ease. We’ll make sure your business name, address and phone number appear correctly and consistently in directories and online profiles. We’ll set up or enhance profiles in Yelp!, Google, Yahoo, Bing and Citysearch. You may be surprised to learn that local search can make a world of difference.
- PPC advertising: Pay-per-click advertising can take your online marketing program to a new level. We’ll help you get there. We are a Google AdWords Premier Partner and a Bing Ads-Accredited Professional. That means we are experts in PPC.
- Reporting and Analytics: We set up reports and explain the data so that you can track your return on investment.
Learn more about how ThinkSEM can help you reach your business goals. Please contact us for a free initial consultation.